New, Strategic Public Relations Job Opportunity at Nationwide Insurance

I'm excited about a new role we're creating on my team at Nationwide, in Columbus, Ohio.

Interested parties should apply on line at www.nationwide.com  and send a resume to recruiter Merry Sroufe, Nationwide Talent Acquisition at: sroufem@nationwide.com

Here are the details:

Sr. Communications Consultant

Job Code 18221

This role will provide public relations support for Nationwide’s marketing organization, including CMO thought leadership, consumer-facing advertising, cause marketing, and sponsorships. Individual will be the single point-of-contact for communications support and be “embedded” in the Nationwide Insurance brand team to drive aligned and optimal public relations support. The ideal candidate will have an established track record of experience & results in proactive public relations, thought leadership (from strategy development to execution), as well as experience in multicultural PR. This role requires a high level of collaboration. Qualified candidates will be able to demonstrate their effectiveness to work within a matrix organization. Position will report to the AVP of Public Relations in Corporate Communications. Role will manage the sports sponsorship lead (H-band) as a direct report and will mange the multi-cultural sponsorship lead (H-band) as a dotted-line report. The role will also closely align and partner with internal communications support for the marketing organization.

Core Duties and Responsibilities:

1.     Plan, develop, execute, and measure thought leadership for the Chief Marketing Officer (20 percent)

2.     Plan, develop, execute, and measure PR support for brand initiatives, consumer-facing advertising and cause marketing  (60 percent)

3.     Oversee planning, development, execution, and measurement of PR for sports sponsorships (10 percent)

4.     Aligns with Corporate PR staff on the planning, development, execution, and measurement of PR for key multi-cultural corporate partnerships (10 percent)

5.     Manage demanding clients while driving meaningful PR results that are aligned to the overall corporate PR strategy

6.     The candidate will be responsible for executing and sustaining a national media relations campaign positioning Nationwide as a world-class marketer to key audience (trade and consumer-facing advertising reporters)

7.     Demonstrate an ability to move with ease in a complex organization, collaborating with peers, effectively counseling clients, and producing results that support and align to the organization’s mission and vision

8.     Will perform other duties as assigned

Minimum Job Requirements:

1.     Education:  Undergraduate degree in Public Relations, Journalism, or Communications. Business communications background preferred

2.     Experience: 7 - 10 years experience in public relations with a track record of producing national results on a regular basis. Also, deep understanding and track record in multi-cultural public relations as well as a strong ability to collaborate across disciplines to drive results

3.     Skills and Competencies: Demonstrate strong client management and counseling skills; strong writing and editing skills, fluent with AP writing style; established relationships and understanding of multi-cultural PR; proven ability to partner/collaborate in a matrix environment; strong ability to manage/co-ordinate PR agency resources; strong social media acumen; strong critical-thinking and problem-solving skills; proven ability to effectively create, manage, and track budgets; ability to facilitate media tours and support PR events, strong understanding of insurance and financial services industry/products is helpful; ability to collaborate with internal communications, general counsel, business unit, marketing and finance partner

4.     Values: Regularly and consistently demonstrates Nationwide values and guiding behaviors